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Your Google Sites with “www” and Naked Domain for better SEO
Adding a custom domain for google sites and making both www and naked domain(without www) is one of tedious but important tasks. This blog guides you to migrate your Google Sites from “www” to the sleek, powerful naked domain, boosting discoverability and user experience.
1. Demystifying the “www” vs. Naked Domain Duality
Imagine two identical houses, one with a fancy gate (www) and one without. Both lead to the same home (your website), but the house with the gate creates an extra step and might confuse visitors. Similarly, the “www” prefix, while historically essential, adds unnecessary complexity to your website’s address.
Naked domain: Your domain name in its purest form, like “[invalid URL removed]”.
www domain: The same domain with the “www” prefix, like “www.yourwebsite.com".
SEO advantage of naked domain: Search engines often treat “www” and naked versions as separate websites. By consolidating to the naked domain, you concentrate link and search engine signals, boosting your website’s ranking potential.
2. Add Custom Domain on New Google Sites
Here’s how to add a custom domain to your new Google Sites: